Fictions: The Advertising Imperative
David Conyers
From the one hundred kilometre altitude viewing platform of the Quito Space Elevator, Natalya Serov counted the hundreds of corporate logos spread like quilts across the Andes and the Amazon rainforest. Brands included MaxiCola, Conical Energy, MarsPlus, Jovian-Briggs, Europa Water, 8Quantum, LaPlasta Limited, France Inc. and many more of the Solar System’s wealthiest corporations. She was reminded of a sponsorship notice for a trade show convention, but one that used an entire country as its billboard.
“Impressive, isn’t it?”